Set Up Abandoned Cart Recovery

Abandoned Cart Recovery (ACR) automatically detects when a customer starts the booking process but leaves before completing payment. When enabled, the system sends a follow-up message encouraging them to return and finish their booking, helping you recover lost revenue.

When to Use This

• You notice customers adding items to their cart but not completing bookings.
• You want to automatically re-engage potential customers without manual outreach.
• You are looking to increase your booking conversion rate.

How It Works

1. A customer begins the checkout flow on your booking page and enters their contact information.
2. The customer leaves the page without completing the booking.
3. After a configured delay, the system sends an automated email or SMS reminding them about their incomplete booking.
4. The message can include a direct link back to the checkout with their selections pre-loaded.

Steps

1. Navigate to Abandoned Cart Settings

In the dashboard, go to Marketing > Abandoned Cart Recovery.

2. Enable the Feature

Toggle the Enabled switch to on. When the switch is green, abandoned cart recovery is active for your location.

3. Save Your Settings

Click the Save button at the bottom of the page to apply the change.

What Happens Behind the Scenes

When ACR is enabled, the booking UI tracks checkout sessions. If a customer provides their email or phone number but does not complete the booking within the configured time window, the system flags the session as abandoned and queues a recovery message.

The recovery message is sent from your company's configured email account, with the location's contact email as the reply-to address.

Measuring Results

You can track the effectiveness of abandoned cart recovery in the Reports section. The Conversion Analytics report includes:

• Total Carts -- how many checkout sessions were started.
• Converted Carts -- how many sessions resulted in a completed booking.
• Cart Conversion Rate -- the percentage of sessions that converted.
• Abandoned Cart Value -- the estimated revenue from sessions that did not convert.

Tips

• ACR works best in combination with a well-designed booking confirmation template. Make sure your email templates include clear calls to action and booking details.
• The recovery message is more effective when sent within 1-2 hours of abandonment. The sooner you re-engage, the higher the conversion rate.
• Review your Communication Log to verify that ACR messages are being sent and to monitor delivery.
• If you want more control over the timing and content of recovery messages, consider building a custom workflow triggered by the booking abandonment event.

Related

• Create an Email Template
• View the Communication Log
• Workflows & Automation